By: Dj First Class
Two years ago, Chicago's Jonathan Stewart delivered a classic body of work that will certainly stand the test of time in years to come, Driven 2. While the project most certainly has some replay value, the BMBB Records (Billionaire Minds Build Brands) CEO delivers a visual for one of the stand-out cuts titled "F.Y.E.".
Before we get into the visual, it's only necessary that we take a look at some of the notable records from the project including "Gone Til November", "MRRA (Make Rappers Rap Again)" & "The Matrix".
When "GTN" first released as D2's first single, it was a defining moment in Jonathan's career. The record is sonically pleasing --- not to mention its simple, yet catchy and contagious hook. This joint really showed the world that Jonathan Stewart can INDEED make a thorough record (3 quality verses) with great substance.
Quotable Lyrics: "Billionaire Minded after my death so if they sentence me, the stone cold fact is that you n*ggas cannot get rid of me!"
In recent years, there hasn't been a ton of high-grade lyrical content surfacing --- the minimal amount that WAS out at the time seemed to be oversaturated by the.....well.....BS. Noticing this industry flaw, Jonathan immediately took action and delivered one of his best records, intending to "MAKE RAPPERS RAP AGAIN". The bars speak for themselves. Peep the visual while you're at it.
Quotable Lyrics: "B*tch I own all of my own masters, you can't tell me this ain't meant for me! I could've went off to Yale n*gga, but i was serving dope at NIU. It's 30 b*tches in the lobby waiting, I ain't f*cking any under 22"
Last but certainly not least, "The Matrix". Now this specific record isn't your typical radio hit or song you just hit play. You have to indulge, take in and really grasping the free game/knowledge throughout. These days, we've seen more artists speak out against their record labels for a plethora of reasons --- more than we have before. So many artists are so anxious to sign a deal they don't have a proper team behind them to ensure their safety and longevity. With Jonathan being a student of the game for many years now, he's taken notes of all the foolishness that's happened to some of his favorite artists and others. Using his voice as a vessel, BMBB's front-man utilizes about 4 minutes to address such events. He speaks on everything from 360 deals to master ownership, royalties and the illusions most rappers create for you to see. Peep for yourself.
Quotable Lyrics: "You went and signed a publishing deal, then had to divvy yours --- in other words you have a ZERO chance of making Forbes --- Cause you signed to a n*gga, that's signed to a n*gga, that's signed to a n*gga, that's ran by a cracker, now what's yo percentage!?"
Now that's out the way, let's talk his new visual for "F.Y.E.". With the record's acronym meaning "For Your Entertainment", Jonathan is shown spending some time alone visually pleased by some eye candy with a stack of money as he gets his point across. Filmed in the notorious Club Structure in Chicago, the vibes immediately present themselves in a particular manner. This specific location is not only a well-known strip club, it's also a venue where many artists come through and perform including (but not limited to): Young Dolph, Lil Durk, Fabolous, Wiz Khalifa & more.
With the release of his upcoming album Now We're Even on the way soon, Jonathan picked a fine time to display some heat in optic form that shows his range musically. Speaking of NWE, this will be arguably be Jonathan's biggest project to date --- and the world will soon see how lethal this man is, if they haven't already.
More details on his upcoming album coming sooner than you think! In the meantime, peep the visual for "F.Y.E." below and don't forget to spread the NOiZE!