By: Pretty Riot
Imagine a world where music and fashion collide. NayR Creates and friends introduce the city’s most fashionable music artists.
NayR Creates teams up with some of the city’s most talented creatives to present a visual offering highlighting the city’s best dressed music artists. This short documentary takes a deeper look into the city’s two most unique realms of expression by way music and fashion. NayR is currently the city’s top A&R so it was only right that he joined forces with the city’s premiere designers, Ron Louis of Phera, Brittany “Stew” Stewart of Sweats by Stew and RICH$O Leek, together these 4 concocted a collective of the city’s most fashionable artists. With the creative assistance of fellow ALL CO$T members, Finesse Fest, Ryder Visuals and UglyAssTrapper an enticing and informative visual was the final product.
Throughout the short film the designers and artists were given a chance to express what fashion means to them and how it reflects in their style in everyday lives as well as their fashion influences and what the believe is true about fashion.
“To me fashion is just being yourself, being free. I don’t believe in uniformity anymore, I feel like if you throw it on and you feel like it matches, then no one can tell you that it doesn’t.” - Leek
It’s no secret that many people assume that you have to be dipped from head to toe in designer labels in order to be fashionable which is not always the case, Ron Louis is a big advocate of this as well as he spoke on the styles of The Boy Illinois and Mick Jenkins.
“I don’t too much like flashy labels and too much designer all the time, I kinda like people that can put colors together, wear button ups and different types of things”. - Ron Louis
Many focus on comfortability when it comes to the expression of style, finding ways to still be very fashionable while obtaining the utmost comfort as well. The general consensus voted that Valee is the king of comfy styles in this best dressed list.
For some, having the proper shoe game is what puts the icing on the cake for the styles. Artists like Bandland ZZ and Young TeeTee are known for having the freshest kicks and being able to rock them accordingly.
“Fashion is like a vibe, it’s a connection, so when you see somebody looking good you know that they’re feeling good for the most part. I try and cover all angles of the styles from designer, to basketball shoes, to skateboard shoes to Chelsea boots, I’m into a lot of different styles”. - Bandland ZZ
You’ll find that keeping a healthy mix of high end designer brands as well as local Chicago brands is a big part everyday wardrobe for many of the artists featured in this best dressed list. Showing love and support to local brands to elevate them to higher levels is key. Throughout the video you’ll see many designer brands showcased on various artists.
Grab a seat, sit back and enjoy this dope short film featuring Chicago’s most fashionable artists, presented to you by NayR Creates and friends.